This article appeared in the most recent issue of Dot Property Magazine. Click here to read it!
- Developer of The Year Thailand 2021
- Thailand People’s Choice Award for Project of the Year 2021 – The Forestias
- Best Green Development – The Forestias
- Best Innovative Development – The Forestias
- Best Sustainable Residential Development – The Forestias
Magnolia Quality Development Corporation (MQDC) has never been afraid to think differently. Ambitious developments, such as Whizdom 101, introduced never before seen concepts to the Thailand real estate market.
The firm’s efforts in 2021 were driven by continued work on The Forestias, MQDC’s flagship development in the suburbs of Bangkok. The project was bestowed with four honors at the Dot Property Thailand Awards 2021, including the highly coveted Thailand People’s Choice Award for Project of the Year 2021.
MQDC was also presented with the Dot Property Thailand Awards’ top honor, Developer of The Year Thailand 2021, due to its continued emphasis on sustainability and innovation. The recognition capped off an impressive 12 months for the firm in which it opened the country’s largest real estate showroom for The Forestias and set sales records for the mixed-use development’s seven residential projects.
Khun Kittiphun Ouiyamaphun, MQDC Senior Vice President, reported that more residences within The Forestias were sold in May, June and July of 2021 than in the three years since the project was first announced.
Between the overwhelming sales performance and winning four project awards in 2021, The Forestias has proven to be a rousing success. Of course, this isn’t the first time the project has been honored. It took home Best Green Development at the Dot Property Southeast Asia Awards 2019.
According to MQDC, the project was designed based on the public’s preference for wanting to live around green spaces and nature along with a desire to promote health and well-being for residents.
“Green areas are also key to improving air quality, which is one of the many benefits for well-being we anticipate from The Forestias. Under our strategy of ‘sustainnovation’, we are finding technological solutions that can reduce power generation, traffic and resource consumption at the site,” MQDC Chief Executive Khun Visit Malaisirirat said. “The Forestias, for instance, will have innovative high-efficiency utilities, a smart grid and green transport that will work alongside the forest ecosystem to keep the air healthy.”
This focus on sustainability and green living is being empowered through practical innovations that reflect evolving consumer demand driven in large part by the COVID-19 pandemic and “New Normal”. MQDC has been extremely agile and responsive in identifying trends and adapting its projects to support those requirements.
“An interesting example of how the COVID-19 crisis is accelerating trends already under way is in ‘intergenerational’ living,” Khun Visit explained. “MQDC is pioneering intergenerational living with its brand Mulberry Grove, dedicated to reviving multi-generational living in extended families. Our research found this need and desire in Thailand. The outbreak is set to further drive this trend as families further recognize the value of living together with older relatives.
During a year of challenges and changes, MQDC has led the way in 2021 through sustainability and innovation. By taking home five honors at the Dot Property Thailand Awards 2021, the developer has proven it is leading the way for real estate in the Kingdom.